Google Ads • Social Ads • Creative
Velomacchi dealt with supply chain issues that crippled its direct-to-consumer sales during the pandemic. When Velomacchi gained the inventory, it needed to rediscover its target audience online quickly to make up for lost time. That's where we came in.
System that works
Bouncing back to excellent DTC sales after a supply chain disruption is a challenge that can be overcome by introducing scroll-stopping and funnel-specific creative assets to engage users and drive conversions. We used structured A/B testing of these assets and outdoor lifestyle audiences to continuously increase Velomacchi's ROI.